Business Coach
Project Hero Image
My Role
Business Coach
Company
Manifestation Architect
Industry
Creator Economy
Timeline
Feb 2021 - March 2022
Business Coach
Project Hero Image
Degree
Business Coach
School
Manifestation Architect
Graduated
Feb 2021 - March 2022
Business Coach
Project Hero Image
Project Name
Business Coach
My Role
Business Coach
Industry
Creator Economy
Timeline
Feb 2021 - March 2022

Overview


During my time as Principle IC Design Engineer, I mentored and educated 20+ individuals. I took on the role of coach and educator naturally.

Wanting to develop these skills further I took on formalized trainings in Neuro-Linguistic Programming, life coaching, Quantum Coaching and Foundations in Design Thinking but needed a place to validate these skills, so I created Manifestation Architect.

As a CEO and Business Coach, I help new entrepreneurs design, build, and launch businesses that align with their unique strengths and market needs. My work combines business design, brand strategy, and coaching, empowering founders to execute their visions with clarity and confidence.

I take a design-driven approach to business, iterating on brand identity, business models, and customer experiences to move closer to product-market fit. As the product owner and designer of both digital products and coaching services, I oversaw my offer roadmap, content creation, aligning it with the customer journey, ensuring seamless backend operations.

Beyond strategy, I worked 1-on-1 with entrepreneurs to break through mindset blocks, define their value propositions, and develop marketing and sales strategies that attracted the right customers. My approach is both strategic and hands-on, helping clients align their business vision with practical execution.

One of my key creations is the Business Idea Generator, a workbook that leverages Human Design and the Entrepreneurial Archetype System to help founders uncover their natural gifts and business opportunities.

Responsibilities

• Designed brand identity, business strategy, and customer journey maps to optimize the client experience and drive toward product-market fit.
• Developed and managed both digital products and coaching services, overseeing product roadmaps and development timelines.
• Provided 1-on-1 business coaching, helping entrepreneurs overcome mindset barriers, build confidence, and execute their business vision.
• Created all content and copy, including blog entries, website copy, sales pages, and email sequences.
• Designed and implemented email automation flows, improving customer engagement.
• Worked with clients on high-level business strategies, including brand identity, business models, customer personas, and marketing plans.
• Mapped out the entire customer journey, using it as a map to develop SOPs and backend systems for seamless onboarding, in-product experience, and off-boarding.
• Interfaced with external contractors, defining requirements and deliverables for social media managers, website designers, strategists and email automation specialists.
• Designed and launched the Business Idea Generator workbook, helping entrepreneurs discover business opportunities aligned with their strengths.

project-image
project-image

Software and Tools

Business & Strategy: Customer journey mapping, business model development, brand identity design
Content & Copywriting: Blog writing, website copy, sales pages, email sequences
Automation & CRM: Email automation, sales funnels, backend system design
Coaching & Product Design: Business coaching frameworks, personal development strategies, Human Design & Entrepreneurial Archetype integration

Outcomes

My work as a CEO and Business Coach has empowered entrepreneurs to launch and grow their businesses by providing strategic clarity, operational structure, and mindset breakthroughs.

Key Outcomes & Impact
• Developed structured business frameworks, guiding clients from idea to execution with strategic roadmaps, branding, and marketing plans.
• Helped entrepreneurs break through mindset blocks, enabling them to take action with confidence and align their businesses with their strengths.
• Optimized customer journey mapping and backend systems, streamlining the onboarding, product experience, and off-boarding process.
• Created conversion-focused website copy, sales pages, and email sequences, improving client acquisition and engagement.
• Launched the Business Idea Generator workbook, giving founders a personalized framework for identifying business opportunities.
• Managed product development timelines, ensuring coaching services and digital products were delivered efficiently.
 
This role has allowed me to blend business strategy, customer psychology, and iterative design, helping entrepreneurs build businesses that are both profitable and purpose-driven.

Although, I only took this initiative to a couple of paying clients and a few workbook copies sold. I still leverage a lot of the systems I set up for conducting user research on other potential opportunities. When networking with founders and entrepreneurs, they often say, "lets use your schedule system since it works so well".

I'm satisfied with the number of "coaching" reps I got in and feel I've embodied these skills and see them shine when conducting user research interviews. I'm not sure what the future will hold for this brand. There is still so much I want to do with Human Design as a tool for personal and professional growth.

Overview


During my time as Principle IC Design Engineer, I mentored and educated 20+ individuals. I took on the role of coach and educator naturally.

Wanting to develop these skills further I took on formalized trainings in Neuro-Linguistic Programming, life coaching, Quantum Coaching and Foundations in Design Thinking but needed a place to validate these skills, so I created Manifestation Architect.

As a CEO and Business Coach, I help new entrepreneurs design, build, and launch businesses that align with their unique strengths and market needs. My work combines business design, brand strategy, and coaching, empowering founders to execute their visions with clarity and confidence.

I take a design-driven approach to business, iterating on brand identity, business models, and customer experiences to move closer to product-market fit. As the product owner and designer of both digital products and coaching services, I oversaw my offer roadmap, content creation, aligning it with the customer journey, ensuring seamless backend operations.

Beyond strategy, I worked 1-on-1 with entrepreneurs to break through mindset blocks, define their value propositions, and develop marketing and sales strategies that attracted the right customers. My approach is both strategic and hands-on, helping clients align their business vision with practical execution.

One of my key creations is the Business Idea Generator, a workbook that leverages Human Design and the Entrepreneurial Archetype System to help founders uncover their natural gifts and business opportunities.

project-image
project-image
project-image

Responsibilities

• Designed brand identity, business strategy, and customer journey maps to optimize the client experience and drive toward product-market fit.
• Developed and managed both digital products and coaching services, overseeing product roadmaps and development timelines.
• Provided 1-on-1 business coaching, helping entrepreneurs overcome mindset barriers, build confidence, and execute their business vision.
• Created all content and copy, including blog entries, website copy, sales pages, and email sequences.
• Designed and implemented email automation flows, improving customer engagement.
• Worked with clients on high-level business strategies, including brand identity, business models, customer personas, and marketing plans.
• Mapped out the entire customer journey, using it as a map to develop SOPs and backend systems for seamless onboarding, in-product experience, and off-boarding.
• Interfaced with external contractors, defining requirements and deliverables for social media managers, website designers, strategists and email automation specialists.
• Designed and launched the Business Idea Generator workbook, helping entrepreneurs discover business opportunities aligned with their strengths.

project-image
project-image
project-image

Outcomes

My work as a CEO and Business Coach has empowered entrepreneurs to launch and grow their businesses by providing strategic clarity, operational structure, and mindset breakthroughs.

Key Outcomes & Impact
• Developed structured business frameworks, guiding clients from idea to execution with strategic roadmaps, branding, and marketing plans.
• Helped entrepreneurs break through mindset blocks, enabling them to take action with confidence and align their businesses with their strengths.
• Optimized customer journey mapping and backend systems, streamlining the onboarding, product experience, and off-boarding process.
• Created conversion-focused website copy, sales pages, and email sequences, improving client acquisition and engagement.
• Launched the Business Idea Generator workbook, giving founders a personalized framework for identifying business opportunities.
• Managed product development timelines, ensuring coaching services and digital products were delivered efficiently.
 
This role has allowed me to blend business strategy, customer psychology, and iterative design, helping entrepreneurs build businesses that are both profitable and purpose-driven.

Although, I only took this initiative to a couple of paying clients and a few workbook copies sold. I still leverage a lot of the systems I set up for conducting user research on other potential opportunities. When networking with founders and entrepreneurs, they often say, "lets use your schedule system since it works so well".

I'm satisfied with the number of "coaching" reps I got in and feel I've embodied these skills and see them shine when conducting user research interviews. I'm not sure what the future will hold for this brand. There is still so much I want to do with Human Design as a tool for personal and professional growth.

Software and Tools

Business & Strategy: Customer journey mapping, business model development, brand identity design
Content & Copywriting: Blog writing, website copy, sales pages, email sequences
Automation & CRM: Email automation, sales funnels, backend system design
Coaching & Product Design: Business coaching frameworks, personal development strategies, Human Design & Entrepreneurial Archetype integration

Outline

The Setup

Overview


During my time as Principle IC Design Engineer, I mentored and educated 20+ individuals. I took on the role of coach and educator naturally.

Wanting to develop these skills further I took on formalized trainings in Neuro-Linguistic Programming, life coaching, Quantum Coaching and Foundations in Design Thinking but needed a place to validate these skills, so I created Manifestation Architect.

As a CEO and Business Coach, I help new entrepreneurs design, build, and launch businesses that align with their unique strengths and market needs. My work combines business design, brand strategy, and coaching, empowering founders to execute their visions with clarity and confidence.

I take a design-driven approach to business, iterating on brand identity, business models, and customer experiences to move closer to product-market fit. As the product owner and designer of both digital products and coaching services, I oversaw my offer roadmap, content creation, aligning it with the customer journey, ensuring seamless backend operations.

Beyond strategy, I worked 1-on-1 with entrepreneurs to break through mindset blocks, define their value propositions, and develop marketing and sales strategies that attracted the right customers. My approach is both strategic and hands-on, helping clients align their business vision with practical execution.

One of my key creations is the Business Idea Generator, a workbook that leverages Human Design and the Entrepreneurial Archetype System to help founders uncover their natural gifts and business opportunities.

Responsibilities

• Designed brand identity, business strategy, and customer journey maps to optimize the client experience and drive toward product-market fit.
• Developed and managed both digital products and coaching services, overseeing product roadmaps and development timelines.
• Provided 1-on-1 business coaching, helping entrepreneurs overcome mindset barriers, build confidence, and execute their business vision.
• Created all content and copy, including blog entries, website copy, sales pages, and email sequences.
• Designed and implemented email automation flows, improving customer engagement.
• Worked with clients on high-level business strategies, including brand identity, business models, customer personas, and marketing plans.
• Mapped out the entire customer journey, using it as a map to develop SOPs and backend systems for seamless onboarding, in-product experience, and off-boarding.
• Interfaced with external contractors, defining requirements and deliverables for social media managers, website designers, strategists and email automation specialists.
• Designed and launched the Business Idea Generator workbook, helping entrepreneurs discover business opportunities aligned with their strengths.

Outcomes

My work as a CEO and Business Coach has empowered entrepreneurs to launch and grow their businesses by providing strategic clarity, operational structure, and mindset breakthroughs.

Key Outcomes & Impact
• Developed structured business frameworks, guiding clients from idea to execution with strategic roadmaps, branding, and marketing plans.
• Helped entrepreneurs break through mindset blocks, enabling them to take action with confidence and align their businesses with their strengths.
• Optimized customer journey mapping and backend systems, streamlining the onboarding, product experience, and off-boarding process.
• Created conversion-focused website copy, sales pages, and email sequences, improving client acquisition and engagement.
• Launched the Business Idea Generator workbook, giving founders a personalized framework for identifying business opportunities.
• Managed product development timelines, ensuring coaching services and digital products were delivered efficiently.
 
This role has allowed me to blend business strategy, customer psychology, and iterative design, helping entrepreneurs build businesses that are both profitable and purpose-driven.

Although, I only took this initiative to a couple of paying clients and a few workbook copies sold. I still leverage a lot of the systems I set up for conducting user research on other potential opportunities. When networking with founders and entrepreneurs, they often say, "lets use your schedule system since it works so well".

I'm satisfied with the number of "coaching" reps I got in and feel I've embodied these skills and see them shine when conducting user research interviews. I'm not sure what the future will hold for this brand. There is still so much I want to do with Human Design as a tool for personal and professional growth.

Software and Tools

Business & Strategy: Customer journey mapping, business model development, brand identity design
Content & Copywriting: Blog writing, website copy, sales pages, email sequences
Automation & CRM: Email automation, sales funnels, backend system design
Coaching & Product Design: Business coaching frameworks, personal development strategies, Human Design & Entrepreneurial Archetype integration

project-image
project-image
project-image

Making it Happen

project-image
project-image
project-image

Conclusion

Working Experience
R&D FW Design Engineer
Broadcom
2019 - Present
learn more
Senior RF Design Engineer
Garmin
2018 - 2018
learn more
Principle IC Design Engineer
Broadcom
2011 - 2018
learn more
Embedded Systems Engineer
Self
2014 - 2015
learn more
Associate Electrical Engineer
Logic PD
2007 - 2011
learn more
Lead Technician
GE Intelligent Platforms
2004 - 2007
learn more
Startup Technician
Self
2005 - 2006
learn more
Education Experience
GenAI & LLMs for Developers
NVIDIA
2025
learn more
AI for Product
Product School
2025
learn more
UX / UI Design
Springboard
2024
learn more
Product Management
Product School
2022
learn more
MSEE
University of Minnesota
2012
learn more
BEE
University of Minnesota
2011
learn more
AS in Electronics
Brown College
1999
learn more
Master Practitioner of NLP
iNLP Center
2020
learn more
Quantum Coch
QCA
2021
learn more